Is an advertising campaign for mobile applications and games using motivated traffic by new advertisers a good solution? Is it worth using the MMP platform when generating installations…
If you want your app to reach as many App Store users as possible, it’s hard to find any better solution than the one prepared by Apple itself.…
As you probably know, hyper-casual was one of the biggest mobile trends in 2019, and there are still a lot of newcomers in the hyper-casual space globally as…
Idle in English means (in other words) inactive. The Idle Clicker game should, therefore, be translated as inactive clicking. Another name is Incremental game.
App Store Optimization for iOS 11 Since the announcement of iOS 11, mobile developers and marketers have been following closely its development, trying to anticipate and prepare for…
Soft launch stage and in-app analytics When providing analytics consulting for mobile app developers who have a game on a soft launch, I often hear the following: “No…
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