Playable Ads for mobile apps and games
Playabale Ads Is using banner ads even sensible anymore? Why is it not a good idea to use static...
Why do your players churn?
Why do your mobile game players churn? And as you know, our first duty as professional game designers is...
Mobile app monetization strategies
Introduction to mobile app monetization Users install mobile apps for very diverse purposes: some are...
How much does it cost to make an app?
How much does it cost to develop a mobile app? Precisely determining the cost of creating a mobile app...
How to market an app before launch?
How to promote a mobile app before launch? Stuart Henderson once said that „Driving a business without...
An introduction to mobile app analytics
Mobile app analytics – the most important data indicators The mobile app market keeps on evolving,...
User retention in mobile apps and games
User retention in mobile apps and games Mobile devices are a constant part of our pocket’s contents....
App Marketing – 10 most common mistakes
Mobile app marketing – 10 most common mistakes As of 2017 you can find almost 5.3 million iOS and...