App Marketing
How to promote paid mobile game in the App Store?
Is it worth offering your paid mobile game for Pre-order in the App Store 6 months before release? Why...
How to market your mobile app with pre-registration (Google Play) or pre-order (App Store)?
How to market your mobile app with pre-registration (Google Play) or pre-order (App Store)? Why do...
How to prepare a business plan for a mobile app?
What analytical and marketing tools should you include in your business plan for a mobile application?...
The most fraudulent app categories in 2019 belong to Music and News
2019 is almost over and fraudsters have certainly made a profound dent in the industry. This year alone...
Apple Search Ads – how to advertise an app in paid search results in App Store?
If you want your app to reach as many App Store users as possible, it’s hard to find any better solution...
How to determine an advertising budget for a hyper-casual game? Google Spreadsheet Prediction Model
As you probably know, hyper-casual was one of the biggest mobile trends in 2019, and there are still a...
Idle Clickers – How much fun clicking can be?
Idle in English means (in other words) inactive. The Idle Clicker game should, therefore, be translated...
Ad Fraud Predictions 2018
Mobile Ad Fraud Predictions by FraudScore Fraud detection systems became more powerful and easy to use...
App Store Optimization for iOS 11: How to Make the Most of It to Improve App’s Visibility and Conversion?
App Store Optimization for iOS 11 Since the announcement of iOS 11, mobile developers and marketers have...
Best mobile advertising networks according to AppsFlyer
The Performance Index 2017 by AppsFlyer AppsFlyer is an Israeli company that has been operating on the...