Insights into Mobile App Subscriptions – RevenueCat Report 2024
How does the landscape of mobile apps in the SaaS model look like in 2024 according to data from...
Mobile App and Game Uninstallation Report – Appsflyer Data (2024 Edition)
Why are mobile apps massively uninstalled within the first month? Which mobile app category experiences...
App Store Optimization (iOS) in the App Store: how to find the best keywords with Apple Search Ads Advanced?
What credibility do App Store Optimization tools have for keyword volume? Why will the use of Apple...
How to promote paid mobile game in the App Store?
Is it worth offering your paid mobile game for Pre-order in the App Store 6 months before release? Why...
Grzegorz Regliński (TapNice): Conducting advertising campaigns without proper BI and tools is becoming increasingly difficult for new developers
What performance indicators should be the go-to of hyper-casual publishers? Is the market still open for...
App Store Optimization Battle – Huuuge Casino Slots Vegas vs. Slotomania
According to data from the LiftOff report, the “Casino” category cost of installation in the United...
How to market your mobile app with pre-registration (Google Play) or pre-order (App Store)?
How to market your mobile app with pre-registration (Google Play) or pre-order (App Store)? Why do...
App Store Optimization Android: New app metadata policy changes in Google Play
A few weeks ago, Google announced some changes to metadata for mobile apps and games on Google Play....
App Store Optimization for mobile apps and games in 2021 – top 10 key performance indicators
In the recent years, App Store Optimization in Google Play and the App Store has undergone quite a...
How to prepare a business plan for a mobile app?
What analytical and marketing tools should you include in your business plan for a mobile application?...